Triple Threat: Three Reasons to Avoid White Flour

Bag of Robin Hood brand flour

Over the past year I’ve been telling people about this real food expedition, one of the most common questions I hear is around white bread: is it really that bad? After all, everybody eats it. Even the artisan bakers at my local farmers’ market question me about the values of 100% whole wheat – isn’t […]

White Bread, High Society

Sifting UnBleached All-Purpose Flour

I want you to ponder the question I am about to pose to you, and answer it honestly in your head, or out loud (depending where you are when you’re reading this): why do you eat white bread? Is it the:  Taste? Texture? Availability? Or are you turned off by the ferulic acid smell emanating […]